Selene-Activ

New formulation, new name for Selenium-ACE EXTRA

Synergistic antioxidant formula to help:

• neutralise free radicals
• optimise the immune system
• body cell integrity

[Retailer Product Information]

This document is not for public use.

Nutrition Information

*RDA = Recommended Daily Allowance mg = milligram µg = microgram
†USL = Upper Safe Level for daily supplementation as recommended by the Health Food Manufacturers' Association (2003).

Suitable for vegetarians. Gluten and dairy free.

Directions for Adults: One tablet to be swallowed (with liquid if required) after food. If pregnant or breast feeding medical advice should be sought before taking this product. A regular intake is recommended.

About the product

Selene-Activ still contains 200mcg of the essential trace mineral selenium together with vitamins C and E. It has 20mg alpha lipoic acid, an increase of 30%. In view of research studies we have introduced zinc and, significantly, we have added broccoli extract (sulforaphane).

Selene-Activ helps maintain cell integrity. It is a high strength antioxidant product. Studies continue to build on the body of evidence that adequate selenium levels not only help maintain cell integrity but also help maintain a healthy immune system, heart health and the reproductive system. New studies also reveal the benefits of the selected, synergistic, additional ingredients.

Main constituents and their nutritional roles

SELENIUM

• Selenium is an essential trace mineral which enters the food chain through plants and plays an important role in many functions in the body.
• Selenium can be found in liver, kidney, oily fish, Brazil nuts, whole wheat cereals and mushrooms.
• Selenium is also one of a group of nutrients referred to as an “antioxidant”. This is because it helps protect cells and tissues from damage by “oxidants”, especially “free radicals”. Free radicals are volatile, potentially toxic substances produced when we breathe and through exposure to sunlight, radiation, exhaust fumes, tobacco smoke and other pollutants. A diet high in saturated fats also produces more free radicals.
• Antioxidant nutrients are able to quench free radicals before they can damage cells or tissues. The more free radicals present, the greater the need for antioxidant nutrients in our diet.

VITAMINS C AND E

• Like selenium, vitamins C and E are required for good health and are antioxidants.
• Vitamin E’s main antioxidant function is the protection of fats from oxidation. This vitamin also works in synergy with selenium.
• Vitamin C is a water soluble antioxidant, which also works with vitamin E in protecting cells against free radicals. In addition it is required for collagen production which is needed for the integrity of all the body’s tissues.

ZINC

• Zinc is required for immune function and antioxidant cell protection.
• Zinc, like vitamin C, possesses antiviral properties against several virus strains and may help with the effects of the common cold.

ALPHA LIPOIC ACID

• Alpha lipoic acid is a vitamin-like substance with antioxidant properties. It can be produced in the body, but levels may decline with age.
• It helps vitamins C and E maintain their activity.

SULFORAPHANE

• Sulforaphane is part of the antioxidant group called isothiocyanates found in cruciferous vegetables such as broccoli.
• These plant constituents stimulate certain enzymes involved in the detoxification process in the liver, in particular the Phase II process where toxic metabolites are finally de-activated and removed. This is why isothiocyanates are considered to have cell protection properties.
• It works synergistically with selenium.

Who could benefit from taking Selene-Activ?

• Everyone in the UK in view of declining intakes of this trace element largely due to a switch from high selenium North American wheat to low selenium European varieties. Selenium intake in the UK has gone down over the past two decades because selenium used to be obtained from bread prepared from wheat grown in selenium rich soil in Canada and the US. Wheat grain is now imported from EC countries, where the soil contains lower levels of selenium. As a result the daily intake of selenium obtained from food has declined.
• Those who wish to help maintain body cell integrity and a healthy immune system.
• Those who wish to maintain the health of their skin.
• Older people, especially those who wish to maintain healthy joints.
• Sports people, as higher levels of physical activity increase the need for antioxidant protection.
• Those who succumb to infections quite often.

Possible Intolerance

On rare occasions people with sensitive stomachs may experience gastric irritation.